More than apparel. It’s a way of life.

John Steinbeck once called Texas “a mystique closely approximating a religion”

Today, the Lone Star State is rich in myth, pride, and identity, with a strong sense of unity rooted in its unique origins and resilient people. This deep connection inspires Texans to proudly display their heritage through flags, apparel, and memorabilia—both in Texas and wherever they live. With a population of over 30 million and growing, the demand for Texas-themed merchandise is booming. That’s why we created the Texas Girl Brand—US trademarked and ready to produce and distribute bold, distinctive products that let Texans (and fans of Texas) proudly represent their state nationwide.